In 1948, Rai created the Prix Italia as an opportunity for those creating and producing Radio programmes to meet and attempt to overcome the barriers and tragedies still dividing post-war Europe.

In the new millennium, the media has an even greater responsibility. Now an increasingly global audience is in danger of being swamped by an excess of information, and something is deemed to exist only if it has been reported on the Radio, TV or Web.

I am honoured and intrigued to take on the role of Secretary-General of the Prix Italia. I hope all my fellow media professionals continue to regard the Prix as the most important international rendezvous for those who inform, educate, entertain and fascinate the public with the extraordinary media of Radio, Television and the Internet.

Alessandro Feroldi

DOWNLOAD FILE - Acrobat pdf