PRIX ITALIA is the oldest and most prestigious International
competition for quality Radio, TV and Web programmes. It was founded by the
RAI in Capri in 1948. The 61st edition
will take place in Turin from the 20th to the 26th of September 2009.
87 PUBLIC AND PRIVATE RADIO AND TELEVISION ORGANIZATIONS, representing 46 countries from the five
continents form and outline the community of the Prix Italia which is in continuous evolution.
Unique in the world – among International festivals and prizes – it is the organizational and
decision-making body of the Prix. The delegates decide and resolve the editorial
outline and elect the President.
RAI is in charge and responsible of the organization of the manifestation, and the
General Secretariat has its headquarters in Rome. Prix Italia is held in an Italian city of
art and culture annually every September for a week, in collaboration with local authorities.
The event is an authentic and unique moment of congregation and professional comparison on the
quality of the programmes. It is the right venue where one can collaborate
and define agreements and exchange points of view.
ROBERT RABINOVITCH has been the President of the Prix Italia since February 2008.
He is supported by three European Honorary Vice Presidents: Caroline Thomson, COO of BBC;
Frank Freiling, Senior Vice President, International Affairs, ZDF, and James Graham, ITV.
Rabinovitch, recent Chairman and CEO of the CBC Canadian television, chiefly handles and
controls the International expansion of the Prix Italia, the participation of the North
American radios and televisions, and the consolidation of the bonds with the South
American, Indian, and Chinese broadcasters.
GIOVANNA MILELLA has been the Secretary General of Prix Italia since February 2009.
Milella took up this new position after having reintroduced Palcoscenico the air-time
programme dedicated to theatre and music on RAI Due. The new Secretary General who, from
1998 has been Deputy Director of television channels and newspaper columns, boasts of a
vast journalistic background experience and television management.
THE PUBLIC participates to the concerts, films, shows, previews, round tables,
“all night out”, master classes, radio and web events. Thanks to the “on demand”
position everyone can listen and watch all the best worldwide programmes in competition.